Day 19: Final Paper (1)

Objectives
Students will be able to
a)  identify and prepare for the different aspects required for the writing of the final paper.
b)  describe what critical analysis is.
c)  discuss the Heineken article.
d)  review what they learned about audience earlier in the semester.
e)  analyze purpose and audience expectations of a sample case study memo by studying its writing prompt.

I. Final Paper Assignment Details (20 min)
 ppp

II.  Oral Presentations: Writing Emails (20 min)
 Sheila, Ki Tae, and Young.
III.  Critical Analysis: What is it? (10 min)
ppp
IV.  A discussion of the Heineken article (10 min)

V.  A review of Audience and Purpose (10 min)
ppp 
an example

 VI.  Analysis of purpose and audience expectations of a sample case study memo from its prompt.  (10 min)

VII. Reflection (10 min) 

Sources
Critical analysis image retrieved from
 http://toughsledding.wordpress.com/2010/01/01/dont-let-positive-thinking-impede-critical-analysis/